Get to know the tool
About Synthesia
Synthesia is an AI video platform for businesses that turns a written script into a studio-quality video presented by an AI avatar, with voiceovers in more than 140 languages. It is built for training, onboarding, compliance and internal communications teams who need a steady supply of video but have no camera crew, studio or editing suite. According to Synthesia, you can start free with no credit card required, paid plans start at $18 per month billed yearly, and the platform is already trusted by 90% of the Fortune 100.
What is Synthesia?
Synthesia replaces the traditional video shoot with a text box. You type or paste a script, choose an AI avatar to present it, pick a voice and language, and Synthesia renders a finished presenter-led video. The company says more than 2,000,000 users work on the platform, and its homepage case studies centre on employee training, compliance training, technical training and sales enablement — the kinds of video that change often and are painful to reshoot.
Because the “presenter” is software, everything about a Synthesia video stays editable. Change a policy number, rename a product, or translate the whole piece, and you regenerate rather than re-film. Synthesia sums up the pitch as saving up to 90% of the time and cost of video production compared with traditional shoots.
Key Features of Synthesia
- AI Avatars and Voiceovers: Create studio-quality videos with AI avatars and voiceovers in 140+ languages, with no filming or recording.
- AI Assistant: Drop in a document, a PowerPoint or a link, and the Assistant turns it into a polished, on-brand video in minutes.
- Automatic Translation: Translate videos into 140+ languages while glossary controls keep names, terms and pronunciation consistent across every version.
- Brand Kit and Controls: Lock in your company’s Brand Kit, assign roles and permissions, and require approval before videos go live.
- Publish Anywhere: Share a video as a link, an embed or a SCORM package — and when you edit it, every shared copy updates automatically.
- Built-in Analytics: Track views, clicks and how much of each video people watch to the end, compared by version, language or date.
- Sessions: Interactive avatars run roleplay practice for hard conversations and conversational surveys that interview people 24/7 and summarise the themes.
- APIs: Generate videos, automate dubbing and stream interactive avatars from your own code.
- Enterprise Compliance: Synthesia lists SOC 2, GDPR and ISO 42001, plus SAML/SSO, for organisations with strict security reviews.
How to Use Synthesia
- Start free on the Synthesia website — the homepage signup asks for no credit card.
- Begin with a blank script, or let the AI Assistant convert a document, PowerPoint or link into a draft video.
- Choose an AI avatar and a voice in any of the 140+ supported languages.
- Apply your Brand Kit, review the scenes, and adjust the script until the wording is right.
- Publish as a shareable link, a website embed or a SCORM package for your learning platform — and edit later without reshooting.
How much does Synthesia cost?
According to Synthesia’s official pricing page, Synthesia runs on credits. The free Basic plan includes 500 credits a month — about 10 minutes of video — and free videos carry a watermark. Starter and Pro are cheaper on yearly billing; Enterprise is custom-priced with unlimited video minutes.
| Plan | Price | What you get |
|---|---|---|
| Basic | $0 | Free allowance of 500 credits/month (about 10 minutes of video), 9 AI avatars, 1 editor, share links and templates; videos carry a Synthesia watermark |
| Starter | $18/mo billed yearly | 15,000 credits/year — video up to ~150 min, dubbing up to 197 min; $29/month on monthly billing (1,250 credits/month) |
| Pro | $64/mo billed yearly | 72,000 credits/year — video up to ~720 min, dubbing up to 947 min; $89/month on monthly billing (6,000 credits/month) |
| Enterprise | Custom | Custom credit volumes, unlimited video minutes, SAML/SSO, SCORM publishing and organisation-wide rollout |
Last verified: October 2026
Pros
- No cameras, actors or editing skills needed to ship professional video
- One script becomes videos in 140+ languages with consistent terminology
- Edits propagate automatically to links, embeds and SCORM packages
- Serious compliance posture — SOC 2, GDPR, ISO 42001 and SAML/SSO
- Free to start, with analytics included to prove training impact
Cons
- The presenter-led format suits training and explainers, not cinematic brand ads
- An AI presenter can still feel synthetic for sensitive customer-facing messages
- Regular production means budgeting for a paid plan after the free start
- Output quality still depends on writing a clear script in the first place
Who should use Synthesia?
Synthesia fits learning and development teams, HR departments producing onboarding at scale, compliance teams whose material changes with every regulation, and global companies that must localise the same message into many languages. Internal communications and sales enablement teams are also natural users. If you instead need an existing recording re-voiced with accurate mouth movement, take a look at our Lip Sync AI review for a dubbing-focused alternative.
Synthesia FAQs
Is Synthesia free to use?
Synthesia offers a free way to start: the Basic plan costs $0, needs no credit card, and includes 500 credits a month — about ten minutes of watermarked video. Paid plans start at $18 a month billed yearly for Starter, which suits teams publishing training or marketing videos regularly.
How many languages does Synthesia support?
Synthesia creates voiceovers in more than 140 languages, and its automatic translation keeps names, terms and pronunciation consistent with glossary controls. That means one Synthesia script can become localised videos for every market you serve, without booking separate voice actors or studios for each language.
Can Synthesia turn a PowerPoint into a video?
Yes. Synthesia’s AI Assistant turns documents, PowerPoint files and even pasted links into polished, on-brand videos in minutes. You can then adjust the avatar, voice and language before publishing the Synthesia video as a link, an embed or a SCORM package for your learning platform.
Is Synthesia good for employee training?
Synthesia is built with training in mind: it is trusted by 90% of the Fortune 100 according to Synthesia, publishes directly to SCORM for learning management systems, and built-in analytics show views and completion. When a policy changes, you edit the Synthesia script instead of reshooting.
Final Verdict
Synthesia has become the default name in AI avatar video for a reason: it turns the slowest, most expensive kind of business content — presenter-led training — into something a small team can produce, translate and update from a browser. The free start makes it easy to judge the avatar quality against your own standards. If your organisation makes training or explainer videos more than occasionally, Synthesia deserves a serious trial.
Visit Synthesia’s official website to create your first AI video free.
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