Get to know the tool
About Peekly
Some apps quietly pull in six figures a month while barely anyone notices. Peekly exists so you can notice. It is a mobile app market intelligence platform that tracks more than 440,000 apps across the App Store and Google Play, and shows you the numbers that are normally hidden: estimated revenue, estimated downloads, ranking movements, the ads an app is running right now, and even the paywall screens it uses to convert free users into subscribers. Everything refreshes daily.
If you build apps or buy ads for them, this Peekly review walks through what the platform does, what the free account gives you, and where the limits are.
What Is Peekly?
Peekly is a web-based research platform for the mobile app economy. Instead of guessing why an app is climbing the charts, you open its page and see the story behind the growth: how its downloads and revenue are trending, how its rankings move by country and category, which ad creatives it is running and where, and how its paywall is designed. Its job is simple: show you the apps making money right now, so you can copy what works.
The database is large and current: 440K+ apps tracked with daily updates, 600K+ live ads indexed with reach and target countries, and 18K+ paywalls captured as dated monetization screens. That mix in one dashboard is what separates it from a basic ranking tracker.
Key Features
- App database with revenue and download estimates: Browse and filter hundreds of thousands of apps by niche, country and growth, and see estimated revenue and downloads for any of them.
- Analyze any app: Open a single app to decode its growth strategy: downloads, ad volume, rankings and acquisition approach in one view.
- Apps blowing up in real time: A dedicated view of the biggest ranking jumps by category and country, with movement and growth curves, so you spot breakout apps early.
- Ads library: See the live creatives competitors are running, where they target them country by country, and which ones are scaling. There is also a TikTok-style feed of winning ads for quick discovery.
- Paywall Hack: Peekly’s signature feature. Top apps’ paywall screens are captured and sorted by monetization type, so you can study exactly how high-earning apps ask for money.
- 24/7 competitor monitoring: Track rivals around the clock across ads, pricing, paywalls, rankings and revenue, and get alerted the moment they make a move.
- Studio leaderboard: Publishers ranked by estimated revenue per niche, showing which studios dominate a category and which apps make up their portfolio.
- Organic video insights: The actual TikToks, Reels and Shorts featuring each app, ranked by views and growth, so you can see what drives downloads without ad spend.
How to Use Peekly
- Create a free account. Sign up on peekly.app to explore the platform with limited access before paying anything.
- Start with your niche. Filter the app database by category and country to see which apps are gaining downloads and revenue in your space.
- Open the winners. Pick the fastest-growing apps and study their revenue curve, ranking history and acquisition strategy.
- Study the marketing. Check their live ads in the ads library and their paywall in the Paywall Hack library to understand how they convert.
- Monitor competitors. Add rival apps to your watchlist so changes to their ads, pricing, paywalls and rankings reach you as alerts.
Peekly Pricing
Peekly keeps its pricing simple: a free account to explore, and a Pro plan that unlocks the full product. The official site does not publish a fixed Pro price on its public pages, so the starting price below is left for the signup flow to confirm, and no number is guessed here.
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | A free account to explore Peekly with limited access to the app database, ads and paywalls |
| Pro | Paid | The full product unlocked: complete app intelligence, ads library, Paywall Hack library and 24/7 competitor monitoring, with no commitment and cancel anytime |
One thing worth knowing: Peekly’s revenue figures are estimates, not the developers’ real books. The company builds them by cross-referencing ranking trajectories, download volumes and monetization signals such as pricing and paywalls, drawing notably on Sensor Tower figures. Treat them as trend signals, not audited accounts.
Pros
- Huge, fresh database: 440K+ apps, 600K+ ads and 18K+ paywalls, refreshed every day.
- Revenue and download estimates for any app, which most ranking tools simply do not offer.
- Paywall Hack is a genuinely distinctive feature for anyone designing subscription screens.
- Ads, rankings, revenue and paywalls live in one dashboard instead of four separate tools.
- Free account lets you explore before paying, and Pro has no long-term commitment.
Cons
- Revenue and download numbers are modelled estimates, so exact figures for a single app can be off.
- No public Pro price on the website; you have to start signup to see what it costs.
- The free account is deliberately limited, so serious research requires Pro.
- It covers mobile apps only: no web SaaS, games consoles stores beyond the two mobile stores, or desktop software.
Who Should Use Peekly?
Peekly is built for indie app developers, app marketers and growth teams. Indie makers get the most from it before and during a launch: validate a niche with real revenue signals, then borrow proven ad and paywall patterns instead of inventing your own. Marketers and growth teams will lean on the ads library and competitor alerts to react the same day a rival changes strategy. If you only publish occasionally and do not compete in a crowded category, the free account may honestly be enough.
Peekly Alternatives
The closest established names are Sensor Tower and data.ai, both enterprise platforms for large publishers. Peekly’s angle is different: indies and small growth teams who want competitor revenue, ads and paywalls in one dashboard. Compare more tools in the BetaTools directory.
Frequently Asked Questions
Is Peekly free to use?
Yes, you can create a free account and explore Peekly with limited access. The Pro plan unlocks the full product, and it comes with no commitment, so you can cancel anytime.
Which app stores does Peekly cover?
The Apple App Store and Google Play. For each app you get rankings by country and category, estimated revenue and downloads, ratings and reviews, pricing and subscription details, live ads and captured paywalls, refreshed daily.
How accurate are Peekly’s revenue estimates?
They are modelled estimates built from ranking trajectories, download volumes and monetization signals, cross-referenced with sources such as Sensor Tower. They are best used to spot trends and compare apps, not as exact financial figures.
What is the Paywall Hack?
It is Peekly’s library of captured paywall screens from top-earning apps, sorted by monetization type, so you can see exactly how successful apps present prices and trials and design a better paywall for your own app.
Final Verdict
Peekly does one job with unusual breadth: it shows you which mobile apps are winning right now, and why. Revenue estimates, a live ads library, captured paywalls and always-on competitor monitoring are exactly the research stack an indie developer or small growth team needs. Start free, check your niche, and the data will tell you quickly whether Pro is worth it.
A good fit starts with the details. Check the official website for current features, pricing and availability before choosing a tool.

